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A Fortune 500 Industrial Automation Company Hosts A Virtual Events To Generate 300+ Sales Opportunities Within 4 Weeks

About the Client

The client is a Fortune 500 technology company in the manufacturing and production space committed to enabling next generation of smart manufacturing.

PROBLEM

The client wanted to increase their visibility in the digital media and engage target decision-makers and influencers through thought leadership sessions and content.

OBJECTIVE

The objective was to host virtual events to generate interest from target decision-makers and drive sales opportunities.

End-to-End virtual event marketing and orchestration services

Phase 1

Pre-event

Finalizing strategy – Theme/Topic finalization, Date & Time, Target audience, Speakers. Planning for Tech stack, Registration, Invites, Agenda, Live Q&A’s, Polls.

virtual Event
virtual-event
Phase 2

D-Day

Moderation of the event, Registrants assistance to access the event via phone calls, emails, and messaging.

Phase 3

Post-event

Content creation such as ebooks, whitepaper for follow-ups and seeking feedback.

Virtual Event Marketing

RESULTS

0 +
Sales opportunities in 4 weeks
0 %
Reduction in cost per lead

400 target companies registered, 500+ qualified registrations from the target industry.

inbound marketing
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